Storytelling
One of the most exciting ways to inspire support and awareness is through telling stories. For us, Storytelling is all about sharing our passion for wildlife. A huge part of this is igniting the childlike wonder and excitement for wild places and species. The adventure. Not knowing what you’re going to find and the amazed joy at finding something unexpected and learning about something new. We want to help people all over the world to fall in love with wildlife. To want to go out and explore it, to go on adventures and experience it in person with the excitement of what they might find. To feel this way is to feel the love and awe that nature brings; it turns people into wildlife protectors.
Another part is showcasing the exceptional work that is already being done to further conservation and achieve milestones in the protection of wildlife. We’ll visit conservation projects and share what they do and how they’re helping to restore nature; shining a spotlight on the people who dedicate their lives to protecting wildlife. From research projects, to rehabilitation programmes to rewilding initiatives.
There are everyday inspirations all around us and by giving them a platform to be seen we hope to increase their support and also mobilise others to do the same.